Platform:

🗞️ The Hopper Project

RFE/RL Editorial Analysis & Strategy Tool

👥 Audience Mode:

🌟 Bright Mode

Hover over categories to see coordinates

Category Relevance →

Content Intensity →

📊 Category Distribution

⚖️ Coverage Balance

📊 Coverage Heatmap

Overlay Mode: Show both heatmaps

📁 Saved Configurations

📂

No saved configurations yet

Save your current heatmap configuration above to see it here

📊 Category Assessment (Layer 2)

Assessment Type

🧮 Manual Calculator

Content Impact Score (0-100): Actual performance metrics, engagement, reach

Resource Efficiency % (1-100): Cost-effectiveness, production speed

Content Effectiveness Score

🤖 AI Auto-Analysis

Select Category to Analyze:

Click "Run AI Analysis" to get automated assessment

🎯 Project Assessment (Layer 3) - The Hopper Project

The Hopper Model

An editorial and audience transformation framework aligning content production with audience archetypes and strategic goals.

👁️ The Watcher

Quiet, consistent consumer of in-depth verified content

Preferences: Analysis, explainers, long reads
Approach: Clarity, depth, transparency, visual logic
Position: High intensity, moderate political

Your Alignment:

--%

🔍 The Seeker

Emotion-driven, fast-moving, seeks discovery & inspiration

Preferences: Personal stories, culture, relatable content
Approach: Human-centered, emotional, creative formats
Position: Low-medium intensity, non-political

Your Alignment:

--%

📖 The Reflector

Engages with factual, historical, context-rich journalism

Preferences: Deep-dive explainers, historical context
Approach: Continuity, authority, reference hubs
Position: Medium-high intensity, balanced

Your Alignment:

--%

🔥 The Keeper

Politically engaged, passionate, active in public debate

Preferences: Conflict, transparency, social relevance
Approach: Verified updates, debate spaces
Position: High intensity, highly political

Your Alignment:

--%

🗞️ The Hopper Project

📊 Category Distribution

⚖️ Coverage Balance

✏️ Edit Category

+ Add New Category

🤖 AI Heatmap Coverage Analysis

Compare Configurations

📊 Category Assessment (Layer 2)

Assessment Type

🧮 Manual Calculator

🤖 AI Auto-Analysis

🎯 Project Assessment (Layer 3) - The Hopper Project

The Hopper Model

👁️ The Watcher

🔍 The Seeker

📖 The Reflector

🔥 The Keeper

👥 Audience Positioning Configuration

🎨 Manage Projects - Blackboard Mode

+ Create New Project

🔐 Login to The Hopper Project